John Rodriguez

Director of Pickleball

John Rodriguez has spent more than 35 years coaching, teaching, and developing athletes across multiple sports. A certified educator and pickleball rating professional in the VAIR system, John is the founder of Be Alert Training and creator of the See • Read • Move • Play framework.

Built on biomechanical principles and athlete awareness, Be Alert Training helps players develop confidence, focus, and decision-making skills that translate directly to competition. John's coaching philosophy is centered around three core principles: Love to Care. Learn to Focus. Improve to Grow.

Through decades of experience, John remains committed to helping athletes of all ages and skill levels reach their full potential both on and off the court.